Link Building and Backlinks Management

SEMRush is the leading resource for optimizing your search engine optimization (SEO).  Their experts provide tons of training that’s easy to follow, understand, and implement.  In this free short specialized course, you’ll learn all about link building and backlink management.

link building and backlinks management

link building and backlinks courseCourse Plan:

Lesson 1 – Backlink Management Basics:  You’ll learn about backlink management and link building and find out why they’re an important piece of the SEO puzzle.

Lesson 2 – Types of Links:  You’ll discover what types of links are out there, and which of them are worth building.

Lesson 3 – Link Research:  You’ll find out how to research links, and what tools can help you with this.

Lesson 4 – Competitive Analysis:  You’ll learn how to find and get links that your competitors have but you don’t, as well as how to avoid getting stuck in your ‘competitive bubble’.

Lesson 5 – Penalty Recovery:  You’ll learn how to avoid Google Penalties, and what to do when you get hit by them.

Lesson 6 – Link Building Strategies:  You’ll be guided through the best tried and true tactics for building quality links.

Lesson 7 – Link Building Campaign:  You’ll learn what a link building campaign actually is and what it’s comprised of.

Who is This Course For?

It’s for anyone who builds links — whether you’re an advanced marketer who’s been building links for years, or you’re brand new to the game and you want to learn more about managing links. Upon course completion, you’ll be able to actually conduct your own day-to-day link building campaign.

link building and backlinks management

More from SEMRush

If you’d like to know more about  SEMRush, read my article, How to Use SEMRush (includes step-by-step video).

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