If you want to learn more about PPC (pay-per-click) advertising, or even become a certified expert, take this free SEMrush Advertising Toolkit Course to watch video tutorials and get practical advice every PPC user should know. This is way more than just a PPC course online – it’s a course that will make you an expert.
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SEMrush Advertising Toolkit Course
- 12 lessons
Easy-to-follow video lessons with skilled PPC experts Sean Patterson and Chris Wyatt.
- 2 hours
Become an expert SEMrush PPC user in just 2 hours.
- 100% free
The course is 100% free.
More About This Course
Watch this video from the instructors for an introduction to and description of this course:
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Module 1: Competitive Research. Here’s where you’ll learn how to do keyword research for your search campaigns. Key points of the module:
- Charts
- Advertising Research
- Display Advertising
- PLA Research
- Domain Overview
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Module 2: Keyword Research. Find out how to group, manage and update your keywords using cross-group negatives. Key points of the module:
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- Keyword Overview
- Keyword Gap
- PPC Keyword Tool
- Keyword Magic Tool
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Module 3: Ads Creation. Learn how to create ads using analysis of your competitors’ ads. Key points of the module:
- Keyword Ad History
- Reporting
- Ad Builder
Lesson Structure
- Video lessons
Easy-to-follow video lessons
- Expert’s tips
Learn from experienced SEO professionals
- Read further
Dive deeper into the topic by studying the specifically selected materials
- Quiz
Testing what you’ve learned
Get Certified by SEMrush
Pass the SEMrush Advertising Toolkit exam and earn your personal certificate. If you already have sufficient knowledge of the SEMrush Advertising toolkit, you can bypass the course and test your skills right away by taking the exam. Upon passing it, you’ll earn a certificate, which is proof of your SEMrush Advertising toolkit knowledge.
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